CMO Network

Marketing That Fails To Consider The Human Context Is Out Of Context.
Too much marketing today is ignoring the prevailing mood and people's emotional context. That's why so much of it is irrelevant.
More From CMO Network
Are LLMs At Risk Of Going The Way Of Search? Expect A Duopoly.
While I was excited about the prospects of a new industry with lots of competition, it increasingly is shaping up as a battle of multi-trillion-dollar market cap compa...
AI Agents Are Taking Over: And That’s Good For Business
Autonomous AI societies are transforming commerce with self-governing, agent-driven systems, redefining the future of business through collaborative intelligence.
Jennifer Love Hewitt: Why Brands Must Break Ageism In 2025
Jennifer Love Hewitt inspires us to fight ageism by breaking stereotypes, embracing inclusivity, and redefining aging in marketing.
Influencers And Bridging The Trust Gap Between Brands And Consumers
A brand’s success in the coming year will be defined by how it builds and maintains trust with customers. To help that, they will turn increasingly to influencers.
Why Leaders Should Embrace Foresight Over Predictive Forecasting
Unlike traditional forecasting, foresight doesn't aim to predict a single, definitive future like predicting next quarter's sales or the rise of the metaverse.
Lost Bag? Delayed Luggage Service From Airlines Is Actually Better
Even if the numbers of delayed or lost bags aren’t declining, the way airlines help you recover from the mishap has improved significantly.
50 Years Of Timeless Style: Giorgio Armani’s Brand Relevance
Giorgio Armani’s 50 years in fashion prove timelessness is a choice. From iconic style to strategic expansion, his brand sets the gold standard for relevance and legacy.
Capturing The Zeitgeist: Events On The Periphery Of Miami Art Week
Brands on the periphery of Miami Art Week blended art, culture, and commerce, leveraging immersive events and creative collaborations to captivate a global audience.
Kim Kardashian’s ‘Santa Baby’: Bold Lessons In Creative Leadership
Kim Kardashian’s eerie ‘Santa Baby’ video redefines creativity, showing how ‘unhinged’ ideas spark engagement, challenge norms, and offer bold lessons for brand leaders.
Holiday Sales Up 4.8% Heading Into The Last Week Of Shopping
Preliminary holiday spending results from Visa's Retail Spend Monitor show consumers are both willing to spend, and to spend time in stores.